Have You Earned The Trust Of Your Online Business Prospects?

One thing that is clear about trust, is that it takes time to develop. Trust is a gift that human beings share. There can be no close without trust!

So, how do we earn the trust of our prospects?

There are some important aspects in a good online business, or any form of business for that matter, these include, innovation, persistence, leadership and follow through.

However, the most valuable and rare gift is that of trust.

In a world where the norm is for people to be pitched at, marketed and sold to, there is a tendency to focus more on ourselves and what’s in it for us. However if we exist for mutual benefit we gain far more satisfaction from this and reap far greater reward.

We often give gifts to friends and loved ones on their birthdays and other special occasions. But one of the greatest gifts that we as human beings share is that of trust.

In the rapid world of online marketing, there has developed a level of skepticism among potential prospects. They have been pitched at so many times that they are jaded and trust is harder to come by.

There is nothing more likely to result in a lack of trust than a slick sales pitch.

Be real, be yourself and make sure that you are promoting a business model that you are passionate about and that you know will bring success for your prospect.

If for example, on your landing page, you make an offer to your prospect, then be certain to over deliver on your thank you page.

In your auto responder emails, give value but also be personal. Remember, people follow people, and they buy from people they trust! This comes from a sense of knowing you and what you stand for.

It is far more difficult to gain the trust of your prospect if you are promoting a company replicated site with absolutely no personal touch.

Finally, if you really care about the success of your prospects, this will shine through throughout your sales funnel.

I always maintain that giving without want is the precursor to massive success!

The Importance of Posture when Relating to your Prospects: Do YOU have it?

Posture has many definitions. The posture we will examine here is simply defined as, “an intentionally or habitually assumed position”.

An important and well known cliché comes to mind, “People only see you as you see yourself”.

Are you projecting the right image to your prospects? Do you exude confidence and ability? Are you weak, or do you come across as a strong leader?

From the origin of time, man has operated within social groups. The natural order of things is that the weaker, less skilled members of the group, gravitate towards and submit themselves to the strongest and most skilled members.

If we fast forward to today’s high speed internet world of online marketers and so called, “guru’s”, we see a similar scenario.

Newer and less skilled marketers, seek to align themselves with the top producers, hoping to gain from their wisdom and expertise.

The true leader knows that if he or she focuses on helping others to achieve their success, then their own success will grow exponentially.

“Giving without want is a formula for success”.

How you present yourself online is a key part of the process.

There is no way around offering value, but remember that the value must be delivered in a manner that will instill confidence in the reader.

If you are using video to connect with your prospects, assume a position of authority. If you demonstrate any form of weakness or uncertainty, this will be detected by your viewers.

The theme of confidence and a posture of leadership must prevail throughout your sales funnel and on every inch of internet real estate that you own.

When your prospects begin to trust in your ability as a leader, a relationship will begin to build. You will then be well on your way to developing a life long customer for your business.

One of the greatest  resources I have found that clearly outlines how to develop posture when speaking with your prospects is Mike Dillard’s Black Belt Recruiting.

Contact me on Skype: melaniephillibert

How To Master Prospecting: A Sure Way To Radically Increase Sales

A great number of people who are trying to build an online business think that they can do so without having a great deal of personal contact with their prospects.

They are relying on email auto responders and videos to do the correspondence for them.

These are indeed excellent tool, and are a must in order to grow exponentially.

However, in order to get to the point where you are earning a minimum of $10,000 per month, you simply have to personally contact your prospects and engage them.

You must build a relationship with your leads. The more times you can reach out and touch your prospects on the phone, the more likely you are to get them to buy from you.

If the prospect is not returning your call after a few voice mail messages, then start to build the relationship on voice mail. Take action towards a progressive escalation of contact.

Remind them that there must have been a reason that they were on the internet looking for a way to earn extra income. Ask them to call and let you know what that reason is.

Once you have your prospect on the line, get them to share their pain. Why are they hurting, and where.

At this stage it is far easier to introduce them to your business.

Prospects generally fall in to one of two categories. There will be people who are definitely looking for more money. Then there will be others who may have a steady job, good income but no flex time.

Whilst talking to your prospects, never lose sight of the fact that the person asking the questions in the call, is the one who is in control. Remember, every call is a creative adventure.

It is essential that you know your business and products intimately. This will enable you to anticipate your prospects concerns or doubts. Always preempt these and be able to offset them by offering a concise overview of the benefits of the system. Concise being the key element in this equation.

If you are utilizing the right marketing system, this job will be made far easier, if not totally eliminated for you by a call center.

Once you have successfully established a relationship with your prospect, and have gained his/her trust, you are well on your way to a lasting business arrangement where they will buy from you repeatedly over time.

This process is simply repeated with each prospect as you continue to grow your customer base. As soon as you find that you are able to maintain a steady income of $10,000 per month, then and only then you can seek to outsource this aspect of your business to enable you to climb to the next level.